Washing every day can strip hair of its natural oils

“It depends on your hair type. Dry hair should shampoo a maximum of two times a week, oily hair may require washing every other day. Normal hair should be washed once or twice a week”

SPRAY AWAY – Heat-protecting sprays are the best way to protect hair from damage

“Reducing the heat on certain tools (hairdryer, flat iron, curling iron) definitely makes a difference. Try to only use stylers once a week if possible to reduce further damage” 

STAY TRIM(MED) – Split ends cannot be repaired by any product or treatment, only prevented

“Trimming will keep your locks split end-free. Avoid drying with a towel as it promotes breakage. Instead, apply pressure by gently squeezing out excess water”